A spanking new, zingy and kick ass microsite for 7up. It is brilliant and I would bet from the deepest darkest part of my award nomination pimping heart that this one will win everything next year. It’s just that good. Oh, and meanwhile you can win a lakh by identifying the lemony scoundrels.
Enjoy folks!
Here’s a round of beer for the 7up team and Yesh..how else can I tell the world about your superhero effort for this one than through this..
Hope you don’t mind Yesh. The account manager for 7up really loves you these days:)


This blog is in my favs and I keep checking this once in a while!!! I just LOVE the things that you guys do!
I wish I stayed in the ad-world and not jumped into another profession!
Anyway, cool job guys!!!! Awesome awesome!!!!
And when exactly did that Account Manager mention that her affection for the desinger ( the horrid attempt at photoshop) could be made available for public viewing?
kick ass people yaar awesoem keep it up