Archive
We’re looking for fresh, creative writers to dish out engaging content for ‘soon-to-launch’ mobile portal network for a client. We are kicking off with Lifestyle and Bollywood verticals.
Continue reading ‘Now Hiring: Content Writers for Mobile Portal Network’
If you’ve ever ranted on Facebook, Twitter, or even your own blog about a sad customer-service or failed-product experience, or perhaps, had something nice to say about a certain brand experience, then you’ve been privy to influencing a brand’s reputation online like many others. The power of your personal, social network is worth a lot more than you imagined, especially to brands we adore and abhor alike.
Taking cue from this, Economic Times Now (ET Now), a leading news channel from the Times Group fame was in our office recently to capture bytes on the increasing relevance of Online Reputation Management in brand marketing and promotion, for one of their most popular program on marketing and advertising: Brand Equity.
Continue reading ‘Brands’ Online Reputation Giving them Sleepless Nights?’
Introducing our first viral video for Whatsapp on Nokia Ovi Store.
A very intriguing Weisscam HD camera was used to capture tiny little shiny pins falling on a stark blue background in Extreeeemmee Slloooww Mooottioonn- 500 frames per second!
Continue reading ‘Nokia WhatsApp: Drop the Pin. Start Talking.’
At Webchutney, we love to get sneaky and messy.
That makes Holi our favourite festival!
The morning before Holi, we installed a device at the office reception and turned our everyday attendance punching machine into a trigger-happy-digital-Pichkaari!
This is what it’s like when anticipation proves to be worth its while. We picked up two silvers at the Yahoo Big Chair Awards!
Yahoooo! Continue reading ‘We struck Silver!’
We published the third report in the vertical/industry specific series, this time focusing on the current mobile phone market in India.
The report highlights the usage, attitudes, behaviour and media preferences of mobile phone users online and stresses on the role of the internet in guiding and driving their purchase decisions.
Some of our key findings show that the penetration of mobile phones amongst Indians (overall) is 26%, while that amongst online Indians is a whopping 95%.
Continue reading ‘Webchutney Report: Inside the Mind of a ‘Wired’ Mobile Phone Buyer’
