Agency? Who? Us?
The dictionary defines a Community Manger as someone who builds and monitors multiple communities generated in blogs, forums, social networks, and is the certified voice of the company. But at Webchutney, you know we don’t follow rules right? We make them! Let’s take a look at our very own Community Manager (who refuses to be a typecast) and her daily account of activities, from the bird’s own eyes. Continue reading ‘A day in the life of #CommunityManager’
Unlike the well-known corporate jargons like SOD, COB, FBS, Webchutney has its own language that is exclusive to its fauj (the Webchutney army i.e.). Here, we have the freedom to talk in a manner that’s most comfortable to us and we speak a language that no other company has the license to. Get set to witness a whole new Webchutney phraseology as we open our chutney dictionary today and decode some of our favorite words and their informally-defined meanings. You might wanna take a leaf out of it!
‘Scene ho gaya’
Ashima interned with us this summer. She is 19, studies journalism, and sleeps a lot. She is the guest blogger of the week and has chronicles of Webchutney to share.
12th April 2011
My bag consisted of a green file, a comb and my wallet apart from two sheets of paper which were most relevant for the day-My CV. It was my first interview. I was late.
I reached at 4.30 in the evening and was made to wait for about 15 minutes. I was done by 4.55 PM. You can imagine what must have happened. I was late for an interview when I was applying for the post of an intern. But they think beyond your imagination. That’s what makes Webchutney the ideal place for me.
We’re looking for fresh, creative writers to dish out engaging content for ‘soon-to-launch’ mobile portal network for a client. We are kicking off with Lifestyle and Bollywood verticals.
Continue reading ‘Now Hiring: Content Writers for Mobile Portal Network’
If you’ve ever ranted on Facebook, Twitter, or even your own blog about a sad customer-service or failed-product experience, or perhaps, had something nice to say about a certain brand experience, then you’ve been privy to influencing a brand’s reputation online like many others. The power of your personal, social network is worth a lot more than you imagined, especially to brands we adore and abhor alike.
Taking cue from this, Economic Times Now (ET Now), a leading news channel from the Times Group fame was in our office recently to capture bytes on the increasing relevance of Online Reputation Management in brand marketing and promotion, for one of their most popular program on marketing and advertising: Brand Equity.
Continue reading ‘Brands’ Online Reputation Giving them Sleepless Nights?’