Webchutney is the number one digital marketing agency in India according to The Economic Times' Brand Equity Agency Reckoner in association with IMRB International. Each year, they conduct a nation-wide survey to track the best agencies and talent in the industry. We're number one for the third time in 2011, after winning it in 2008 and 2009.
Tag Archive for 'digital marketing'
Networkplay today announced that Gruner + Jahr, the publishing division of European media conglomerate Bertelsmann AG, has acquired a majority stake in the company. Networkplay is India’s fastest growing digital ad network with a leading presence on internet, mobile and DTH platforms and partnerships with best in class advertisers and publishers. Continue reading ‘Gruner + Jahr acquires Networkplay – A Webchutney Group Company’
< *just before you start.. it's gonna be a long long post.. please grab your caffeine dose for the day*>
This is exactly how the Webchutney’s Servicing^ trip can be described best as… No one had any clue what to expect; as our Exec. Creative Director had shared this Art of Servicing book just a week before. Freshers suspected a viva.. well there was something else in store.. something more fun – THE FUZZY DUCK!!
The internationally popular iMedia Brand Summit was held in India for the first time ever and we were there! Not only was it a power-packed conference comprising of senior marketing professionals and veterans from the digital industry, the gorgeous locales of Goa also helped us relax, converse and network at ease. Organized under the aegis of , this event's unique format, itinerary and discussion topics, across a span of 3 days resulted in a buzz-filled atmosphere and certainly left each of us more knowledgeable than before.
If you”ve ever ranted on Facebook, Twitter, or even your own blog about a sad customer-service or failed-product experience, or perhaps, had something nice to say about a certain brand experience, then you”ve been privy to influencing a brand”s reputation online like many others. The power of your personal, social network is worth a lot more than you imagined, especially to brands we adore and abhor alike.
Taking cue from this, Economic Times Now (ET Now), a leading news channel from the Times Group fame was in our office recently to capture bytes on the increasing relevance of Online Reputation Management in brand marketing and promotion, for one of their most popular program on marketing and advertising: Brand Equity.