Tag Archive for 'online marketing'

Wanted: Social Goon at the Chutney Mafia

Published
by
Shweta
on July 16, 2011
in Entry
. 8 Comments
Yep, we’re hiring again! The hunt is on for the new social stud or stud-ette (deal with it) as our coveted Social Media team expands.
If you’re addicted to the web like a livewire on crack, can churn out brilliant content ridiculously fast, and are disciplined about living off good, high quality content puntered from crowdsourced sites like Facebook, Twitter, YouTube, Flickr etc. then you might be our next Social Content Writer.

Brands’ Online Reputation Giving them Sleepless Nights?

Published
by
Shweta
on May 20, 2011
in Entry
. 0 Comments

If you’ve ever ranted on Facebook, Twitter, or even your own blog about a sad customer-service or failed-product experience, or perhaps, had something nice to say about a certain brand experience, then you’ve been privy to influencing a brand’s reputation online like many others. The power of your personal, social network is worth a lot more than you imagined, especially to brands we adore and abhor alike.

Taking cue from this, Economic Times Now (ET Now), a leading news channel from the Times Group fame was in our office recently to capture bytes on the increasing relevance of Online Reputation Management in brand marketing and promotion, for one of their most popular program on marketing and advertising: Brand Equity.

Continue reading ‘Brands’ Online Reputation Giving them Sleepless Nights?’

Our 2010 Digital Media Outlook Report is here!

Published
by
Shweta
on October 7, 2010
in Entry
. 0 Comments

This year we’ve reached out to double the number of marketers, and expanded the scope of our study to top 1000 marketers in India. Leading financial daily Mint gave us excellent coverage, you can read more about it here. Continue reading ‘Our 2010 Digital Media Outlook Report is here!’